The 7 Latinos Who Are Changing the Face of Soccer in the United States

The prominence of Latino soccer players in the United States has redefined the sporting and commercial profile of North American soccer. From the arrival of international stars to the emergence of young players with dual citizenship, the Hispanic community —which represents almost 20% of the national population— has positioned itself as the engine of soccer identity on American fields.

What Impact Did Messi, Vela, and Almada Have on the League?

The incorporation of Lionel Messi to Inter Miami in 2023 elevated the commercial reach of professional soccer to a global scale. The Argentine star led his team to win the Leagues Cup and the Supporters’ Shield, breaking records in television subscription sales and official merchandise.

 

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Meanwhile, Mexican Carlos Vela built an unprecedented community identity by leading Los Angeles Football Club (LAFC) since its founding. His 2019 season, crowned with 34 goals and 15 assists, solidified the club’s roots among Mexican-American fans and the Chicano community in California.

On a developmental level, Thiago Almada demonstrated the viability of the league as a bridge for young South American prospects toward the international market. After winning the 2022 Qatar World Cup with Argentina while playing for Atlanta United, he was transferred to Brazilian soccer in an ope